
About Azi
Unlock South African insights, create global impact.
The Most Common Problems with User Testing

Can’t access your target market
Don’t have access to your actual target market that have correct context to properly test your solutions

No in-house Expertise
You may not have the expertise in-house or on your team to conduct proper user tests

Subjective In-house Testing
User tests run by the designers who created the solution can be biased

Our Solution
A comprehensive user testing service.
Following UX best practice, we offer User Experience tests created and analysed by experts.
We then source the correct participants from our pool, or find the people you need if they aren’t part of the pool yet.
Bringing Human-Centered Testing to South Africa
Our mission and driving principles are core to our service offering.

Authentic User Feedback
At Azi, we specialise in user testing and market access in South Africa, providing businesses with invaluable insights from their actual target audience.
Our mission is to help companies unlock the true potential of their digital products by connecting them with local expertise and authentic user feedback.

User-centered product development.
With a dedicated community of testers, industry experts, and a focus on the South African market, we offer a unique platform for optimising user experiences.
Join us in shaping the future of user-centered product development.
How Azi works
It’s simple and easy to test your products with us.

Step 1
Get In Touch
Your business can get in touch with us to test out different aspects of your digital solution, from sentiment testing for new features to usability testing on wireframes.

Step 3
Source The Participants
We source the recruits from our database of participants that range in demographics, locations, professions, LSMs etc.

Step 2
Create The Test
We gather the requirements from the business and get the relevant designs. Our team of experts sets up the necessary tests.

Step 4
Run Tests & Analyse
Our team runs the tests, collects the data and analyses the results. We prepare a report for your business.
How YouX works
It’s simple and easy to test your products with us.

Step 1
Get In Touch
Your business can get in touch with us to test out different aspects of your digital solution, from sentiment testing for new features to usability testing on wireframes.

Step 2
Create The Test
We gather the requirements from the business and get the relevant designs. Our team of experts sets up the necessary tests.

Step 3
Source The Participants
We source the recruits from our database of participants that range in demographics, locations, professions, LSMs etc.

Step 4
Run Tests & Analyse
Our team runs the tests, collects the data and analyses the results. We prepare a report for your business.